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How strategic marketing, clarity, and the Wilder Growth Grid can help you escape busywork and achieve breakthrough impact. Have you ever...

When I first started experimenting with AI in my work, I wasn’t worried about it being a gimmick. I was wrestling with a different question:   What does AI mean for a business where my judgment and thought leadership are part of what clients are paying for?   I didn’t want to outsource my brain. I also didn’t want to ignore a set of tools that might help me serve clients better.   Fast forward to now, and AI is absolutely part of my default toolkit at Wilder Marketing Group.

“Just be authentic.” It’s some of the most common advice we hear about leadership and culture. And there’s truth in it. Feeling safe to bring your whole self to work matters—a lot. Many people still don’t feel they have that freedom. But over the years, I’ve learned that authenticity on its own isn’t enough. The real power comes when you’re effectively authentic: grounded in who you are, and skilled at flexing how you show up so you can be heard, trusted, and influential in d

If you’ve been watching the explosion of interest in AI—and wondering whether it’s hype, threat, or the missing piece for your marketing...